Friday, 6 January 2012

Adsense is a win-win situation for all the players


Adsense is a win-win situation for all the players

Google’s contextual advertising program Adsense has been around since June
2003. Back then the program was open only to webmasters with their own domain names and many quickly took up the opportunity to cash in on their labor of love sites.
When the Big G announced that they were expanding Adsense to accommodate free sites, some people scoffed at the idea because they believe that freebie sites are full of junk.
I first learnt of this move while browsing around a few webmaster forums and to my surprise some persons were against this move by Google.
I believe that Google’s intention is to bring in as much as possible quality websites under the Adsense umbrella.

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What is Google Zeitgeist means


What is Google Zeitgeist means

The one of famous search engine Google has opened a new service known as a Google Zeitgeist. The service will aware about a search trends of the past and present. It also allow you to track popular searches at certain moment.
Google Zeitgeist is a snapshot in time of what people are searching for on Google all over the world. It's an interesting way to people-watch, and since Google is the most-used search engine on the Web, it's a great way to get some behind the scenes (kind of) data and statistics on what people are searching for.
“Zeitgeist” means “the spirit of the times,” and this spirit can be seen through the aggregation of millions of search queries Google receives every day. The annual Zeitgeist report reveals what captured the world's attention in the past year—our passions, interests and defining moments as seen through search.

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Your blog overall strategy


Your blog overall strategy

As you research and plan you should be coming up with an overall strategy.
This should include a niche that you want to blog in, an angle on that niche to differentiate your site, a plan for what types and formats of content you will publish, and ideas for how you will grow within your niche.

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Planning your blog Content


Planning your blog Content

There are many types of content that you can put into a blog, ranging from news posts to how-to tutorials. An important part of how you approach a niche is to determine what you are going to be publishing.
We’ll discuss preparing, editing, and styles of content in detail.
For now let’s look broadly at some different content groups and formats to make the big picture decisions on what your blog will look like.

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Understanding the blog niche


Understanding the blog niche

At this point you have gathered a fair amount of information about your competitors and the topic area you are planning to build a blog in. With this knowledge, you are ready to map out the lay of the land and to plot a course for your new blog that accounts for challenges particular to your new niche.

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Your role and Blogging experience


Your role and Blogging experience

As an entrepreneur you should be expecting to get your hands dirty in building your new business. If you are partially or completely bootstrapping the operation, this may mean taking the approach that hobby bloggers take and doing pretty much everything yourself. But even if you plan to hire staff, it’s still good to actively work in one or more of the roles in the business.
In particular, it’s a very good idea to have experience in the writing and editing capacities. These are the pillars of blogging and knowing them intimately is not only important should you be short-staffed, but it will also help you with planning and strategy.
Beyond writing and editing, your role as entrepreneur is really to do whatever is needed. This might mean high-level tasks like marketing, accounting, monetization, and management. It will probably also include a lot of strategy and set-up work. we will guide you through the many and varied tasks you will find yourself working on.

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A sketch of a Blog Business


A sketch of a Blog Business

What does a blog business look like? Who works there? How does it operate? While every business is unique in its operation, it’s possible to sketch out a broad set of roles to get a picture of what a blog business might look like, what staff will be needed, how workflow might be organized, and how a blog business might actually function on a day-to-day level. We’ll expand on this sketch in later to flesh out a fully function model of
blog business.

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Risk and reward of blogging business


Risk and reward of blogging business

Every business investment comes with risk and certainly blogging is no sure thing. The risks in creating a business out of blogging include:
1. Choosing a Low Potential Niche:
Perhaps the biggest risk you run is creating the wrong blog. If you start a blog in a niche that has limited potential either because of the audience, the competition, or the revenue potential, then you create a significant impediment to success. You can shift the blog, reinvent it, invent a new way of finding revenue, trounce the competition somehow, or grow the topic’s audience ... or you can choose a niche with strong potential to begin with! We’ll deal with selecting a niche in the next

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Blogging as Business opportunities


Blogging as Business opportunities

Approaching blogging as an entrepreneur looking to build a business, is very different from the view taken by a hobby blogger.
From the very beginning, you will be planning and thinking about the blog as a product: what it will cost, what it might return, how it will grow, and where it’s heading. You might be alone, or you might have partners and investors. You might begin with a lot of capital, or you might bootstrap the operation with whatever resources you can find. Most importantly, as someone looking to build a business, you will always have your eye on the bigger picture, and that’s what this blog talking is about.

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Thursday, 5 January 2012

How a search engine finds a paid link


How a search engine finds a paid link

We know that paid linking is spamming, how a search distinguish b/w paid and free linking? What is paid linking exactly or how to handle all this
Google and most other search engines use links to determine reputation. Link-based analysis is an extremely useful way of measuring a site's value, and has greatly improved the quality of web search. A site's ranking in Google search results is partly based on analysis of those sites that link to it. Both the quantity and, more importantly, the quality of links count towards this rating, that it is free or paid links.

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